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Better Decision-Making for Entrepreneurs

Enhancing Entrepreneurial Decision-Making: Strategies for Success As an entrepreneur, your ability to make sound decisions is crucial for the success of your business. However, various factors can influence your decision-making process. Understanding these factors and implementing strategies to mitigate their effects can significantly improve your decision-making abilities. Influences on Decision-Making Previous Experience: Stress: Self-Confidence: Styles and Preferences: Emotional Decisions: Intuitive Decisions: Crowd Influence and Peer Pressure: Making the Best Out of Decision Styles and Preferences

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Blue Ocean Strategy

Understanding the Current Market Space Market Research: Competitive Analysis: SWOT Analysis: Trend Analysis: Value Chain Analysis: Reconstructing Market Boundaries Identifying Non-Customers: Exploring Alternative Industries: Considering Complementary Products or Services: Reimagining Customer Segments: Redefining the Industry’s Scope: Creating a New Value Proposition Identifying Key Customer Needs and Pain Points: Developing Unique Features and Benefits: Using the ERRC Grid: Crafting a Compelling Value Proposition Statement: Testing and Refining the Value Proposition: By answering these questions, you can

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Maximize Your Strategy with a Digital Marketing Audit

In today’s increasingly digital marketplace, conducting a thorough digital marketing audit is not just a suggestion; it’s a necessity. For entrepreneurs especially, understanding the intricate facets of digital marketing—encompassing the customer journey, engagement rates, click-through rates, and conversion tracking—can unveil invaluable insights into how effectively their marketing strategies are resonating with their target audience. A digital marketing audit paves the way for refinement and optimization, ensuring that every call-to-action, content calendar update, and social media

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The Lean Startup Principle (Podcast Episode 7)

The Lean Startup Principle is a methodology for developing businesses and products, which aims to shorten product development cycles and rapidly discover if a proposed business model is viable. The approach relies on validated learning, scientific experimentation, and iterative product releases to gain valuable customer feedback. Here’s a breakdown of the framework: Core Concepts Principles Applying the Lean Startup Principle The Lean Startup Principle helps startups to reduce waste, optimize resources, and increase the chances

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The One Thing – Episode 6

Monitoring your progress is crucial for staying motivated, making necessary adjustments, and effectively managing your goals. Here are several practical methods and tools you can use to track your progress, particularly when you are focusing on accomplishing your ONE Thing: 1. Set Clear Milestones Divide your main goal into smaller, measurable milestones. For instance, if your ONE Thing is to increase company revenue, milestones could include specific monthly sales targets, number of new clients acquired,

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Empowering Business Owners

Unlock your full potential with our free tailored ebooks

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Wilhelm Laubach

Master the art of hiring and managing remote teams and unlock the full potential of your business with our comprehensive guide! ​

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Wilhelm Laubach

Learn tactics and hacks for getting people to visit your site and engage with your content. Discover proven strategies!

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A few simple strategies you can employ right now to fill in the gaps and make sure you’re covered.

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Ensure your business thrives, even in difficult conditions, and discover practical ways to carry you through the hard times.

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Wilhelm Laubach

A wealth of proven ways and tactics you can use to get new high-paying clients into your business.

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Wilhelm Laubach

You will learn 8 best practices that you need to follow to provide you with the maximum chance of success.

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About us

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Wilhelm Laubach

Online Marketing Expert and Entrepreneur

4.3

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116

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As an online entrepreneur since 2005, Wilhelm is highly experienced in a variety of areas.

He’s a master of SEO, Google Ads, Social Media Marketing & Analytics, Bing Ads, Domains, WordPress, and much more.

Wilhelm has overseen projects of all scales and difficulties. He’s led campaigns focused on toys, health, insurance, finance, gaming, and any other industry you can think of.

A team of skilled digital experts helps Wilhelm create the absolute best results for video courses around online marketing and business.

Christian Ruehringer
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Christian Ruehringer

Passioned about building tech companies

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10

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Christian got hooked up to the Internet at a very young age. Driven by the desire to design and extend his favorite video games, he learned C and C++ at the age of ten, moved quickly into web technologies such as Javascript, PHP and SQL in his teenage years.

Always being fascinated about connecting with people around the globe he started to create his own social networks using PHP and MySQL and found quickly jobs within the European startup communities challenging him over and over again to keep up pace with the steady growth of those markets.

In times of Cloud computing, WiFi everywhere and 5G coming up, he strongly believes in distributed teams, remote-only workplaces and modern Internet architectures.

He prefers his coffee black and loves to tinker around with cloud computing, Linux and networking in his spare time.

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